by Aminah | Oct 30, 2022 | Lifestyle, Personal Development
In this marketing article I discuss the most important element of marketing – turning features into powerful benefits. If you want to increase sales, you must focus on the benefits of your product or service, not the features. So what is a benefit compared to a...
by Aminah | Oct 30, 2022 | Entrepreneurship
Would you like me to give you a formula for…success? It’s quite simple, really. Double your rate of failure… You’re thinking of failure as the enemy of success. But it isn’t at all…You can be discouraged by failure – or you...
by Aminah | Oct 29, 2022 | Entrepreneurship
Clients are the most precious assets for a business. Without clients, there can be no business. With poor quality of clients, the business will be poor and if you manage to get very good clients and retain their loyalty, your business will only go up and up. This all...
by Aminah | Oct 29, 2022 | Entrepreneurship
If you haven’t heard the word ‘niche’ being batted around by Internet Marketers then you haven’t been listening. Finding a niche has become the antidote to competing in overly saturated online markets What is a niche? According to...